18/11/2010
New Swift Wins Prestigious Japanese Awards
The Automotive Researchers' and Journalists' Conference of Japan (RJC) in November last year selected the New Swift for the 2011 RJC Car of the Year award.
The Swift, which debuted in 2004 as Suzuki's first world strategic model, has won numerous awards, including the 2006 RJC Car of the Year award for superior performance, class-eclipsing comfort and comprehensive standard equipment. More than 2 million units* of the Swift have been sold in 124 countries and regions.
The New Swift debuted in August 2010 in Japan and has earned acclaim at home and in Europe, where it stands out in the crowded car market. The New Swift is highly regarded for its handling stability and ride comfort, interior quality, plus its high performance and fuel economy.
* As of January 2011
The Fulfilment of "More Swift!"
At the 2011 RJC Car of the Year award ceremony on 13 December 2010 in Tokyo, Swift Chief Engineer Naoyuki Takeuchi said : "The swift is Suzuki's world strategic model. For the New Swift, our task was to ensure that the Swift fulfil expectations anywhere in the world, so we developed the model under the theme "More Swift!". Our team members pursued more agile handling for fun driving, better fuel efficiency higher styling and many other "MOREs"..."
